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The question we hear from accountants thinking about starting a marketing program is:

"What are other CPAs doing?"

Instead of telling them the answer, we decided to show them.  Commonwealth Marketing teamed up with 11 state CPA societies to survey their members' marketing practices.  We compiled the results, wrote a detailed analysis, and the Commonwealth Report was born.

Now when CPAs ask us how other accountants attract new business, we can show them fact, not just opinion.

Keep reading to get a sneak peek into this year’s results.

The revealing results have allowed us to stay at the forefront of emerging marketing trends, which we pass on to our consulting clients and to CPAs who come to hear us speak.*

For instance, did you know that cross-selling is the third most effective way to get new clients, yet over 50% of accountants are not actively trying to cross sell?!

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We asked CPAs to tell us everything from their best and worst marketing techniques, to what forms of advertising work the most, and exactly what they spend on marketing per year. To see the Table of Contents, which shows all of the questions in the survey, click here.

There are no fancy bells and whistles to the Commonwealth Report, just fact and analysis written in a language that CPAs understand. Click here to see a free page.

Here’s what others have had to say about the Commonwealth Report:

  • "As CPA firms with vision continually look for the most effective ways to reach existing customers and to build upon their client base, the Commonwealth Report offered the Massachusetts Society of CPAs' membership an opportunity to analyze the marketing practices of firms of all sizes across the country." - JoAnne Sperry, Massachusetts Society of Certified Public Accountants
     

  • "The Commonwealth Report provides an unbiased, comprehensive look at what firms of all sizes within all regions of the country are doing with their marketing efforts and the level of effectiveness of those activities. It was very informative reading." - Steve Packer, President, Philadelphia Chapter of the Pennsylvania Institute of Certified Public Accountants
     

The full report can be delivered to your email inbox within 24 hours for $29.99 and NO shipping charges.

Commonwealth Report for Accountants


$29.99

*Would you like the Commonwealth Report for free? Let your CPA society know. We give away free copies of the report to all attendees of our seminars – just ask the members of the Virginia and Massachusetts CPA societies! Send an email to your state's CPE director or Marketing director and include the link to this page: www.cmnwealth.com/accountants.htm